I know, I’m shameless. But it got you here so… Take a look at your website as a customer…but not just any customer, the customer you’re trying to attract. Before you go to your site, open a private or incognito browser. This is to eliminate any previous caching of your site. The first thing you…
Blogging is a great way to position you as an expert in your field. It also helps you build an email list and a following – all are helpful as you endeavor to grow your organization’s profitability. Keep in mind that blogging is only part of your overall strategic marketing plan, and by the way, if you don’t have…
Over the years, I have had great success at providing marketing and sales processes in many companies and organizations. I’ve also had my share of failures along the way and I have to tell you, I’ve learned more from my failures than I’ve ever learned from my successes. Failure builds character, success reveals it. So, in an…
Many years ago I attended a seminar that revolutionized my communication skills. I used to wonder why I “rubbed people the wrong way” or why I couldn’t remember names. Just curious but do you rely on the adage, “I just can’t remember names.”? Stop it. Now. Okay, that was a little direct but sometimes we…